Archive for April 2014

How to Use New Technology to Covert Email

Marketers can reach prospects through many channels, both traditional and digital. With the evolution of the Internet, many people started heavily marketing through email because you can reach more people for less money. Not bad, right? The problem is just because your company sends an email does not necessarily mean the receiver is reading it.…

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4 Ingredients for Twitter Success

Just like the ice cream flavor of the week, social media is constantly changing. From custom timelines to tagging photos there is always something new to learn. As a social media content creator and trainer I always find that before I can preach about the latest trends, I need to teach the basics. What is…

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3 Ways to Become a Social Media Sensation

I recently traveled to sunny San Diego to join 2,000 of our fellow marketers at Social Media Marketing World. This event sponsored by Social Media Examiner #SMMW14 is the largest social media marketing tradeshow. Besides Instagramming these California treasures: Beautiful Mexican inspired architecture Infamous coastal landscapes Seals lounging on the rocky shoreline and working on…

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