A Home Builder’s Guide to Creating a Winning Brand
Home builders have an opportunity for connecting with prospective customers unlike any other, because they offer a service unlike any other: the opportunity for consumers to have a direct say in the construction of their future home. The appeal is there, and so the opportunity is there, as well. What is missing among home builders…
Read MoreUniting Sales & Marketing: Talking Tools
Give teams the tools to talk to each other Now that we have the sales and marketing teams collaborating and participating in monthly meetings, it is now time to give these teams the necessary tools to follow up and continue connecting with each other.
Read MoreBlogging for Home Builders: How to Build a Voice for Your Brand
As a home builder, it may be tempting to assume that, because the bulk of your services are performed in-person and on-site, building a reputation online is secondary. This is a common, yet damaging, misconception Though homes aren’t built in the cyberspace, successful companies are – and it’s important that home builders know how to…
Read MoreHow to Adapt to the Well-Educated Modern Buyer
Salespeople once played a significant role in educating buyers about their options and helping them come to a decision regarding a product or service, but times are changing.
Read MoreStand Out: 5 Ways to Combine Traditional and Digital Marketing
As more companies turn to digital marketing, traditional marketing channels have become cheaper and more accessible to businesses of all sizes. Try out these five tactics to combine traditional strategies with digital marketing to increase your reach and appeal to consumers.
Read More4 Ways to Reach More Qualified Leads by Uniting Your Sales and Marketing Teams
For the past 20 years, I have journeyed into the lairs of countless marketers. From small startups to national corporations, what has shocked me the most is the lack of unity and communication between the sales and marketing departments.
Read MoreHow a Marketing Agency Can Take Your Homebuilding Business to the Next Level
If you’re considering taking your home building business to the next level by working with a marketing agency, it’s likely that an array of questions are swirling around: Is it worth the investment? How long will it take before I start seeing results? Is there really anything these professionals can do that I can’t do…
Read MoreCEA Marketing Wins The Nationals Gold Award for The Best Digital Marketing Campaign
The Tampa Bay based agency was honored among the best in New Home Sales, Marketing and Design Clearwater, Fla. (March 6, 2019) — CEA Marketing was honored by the National Association of Home Builders (NAHB) at the National Sales and Marketing Awards Gala, The Nationals, in Las Vegas this past February. The Nationals is one…
Read MoreCEA Brings Home 4 Awards From TBBA SMC Awards of Excellence
After 20 years in business and nearly 100 gold men, we figured we’d bring home a few more.
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