Will Losing the 20% Text Rule Affect Facebook Marketers?

By Ben Simon | April 25, 2016

If you run a Facebook business page, you may have seen some buzz about Facebook changing it’s 20% text rule. For those who don’t know, the 20% text rule is Facebook’s guideline for how much text you can include in an image that is accompanying a promoted post. Up until now, Facebook would not accept…

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Promoted Posts: Increasing Your ROI

By Ben Simon | July 28, 2015

Allocating a portion of your advertising budget to Promoted Facebook Posts can seem like a waste of money and at times, desperate. After all, why would anyone want to throw money into a social media outlet when you can post as many times as you want without paying a dime? We’re here to tell you…

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