Gigglewaters, a speakeasy-themed restaurant and movie entertainment venue, was the winner of CEA Marketing $10,000 marketing giveaway. As a community leader, Gigglewaters demonstrated resilience and dedication by supporting first responders and the local community during the COVID-19 pandemic. With a strong business plan and a vision for franchising, Gigglewaters sought to enhance their brand presence and attract potential franchisees.
The primary objective was to position Gigglewaters as a leader and an attractive partner for franchising by revamping their marketing materials, including photography, a brand video, and a new website. By showcasing their unique offerings and telling their compelling story, the aim was to generate interest among potential franchisees and support Gigglewaters' growth strategy.
In an effort to elevate Gigglewaters' brand presence and effectively communicate its unique offerings and vision, a comprehensive marketing revamp was executed. This multi-faceted approach included dynamic photography, an engaging brand video, and a modern website redesign. Each component was strategically designed to enhance Gigglewaters' appeal and connect with both customers and potential franchisees.
The Gigglewaters brand refresh project demonstrates the importance of a strong brand presence in the franchising world. By partnering with CEA Marketing, Gigglewaters successfully revamped their marketing materials, including dynamic photography, a compelling brand video, and a modern website. These efforts effectively positioned Gigglewaters as an attractive franchise opportunity and supported their growth strategy. The collaborative approach and commitment of CEA Marketing played a crucial role in elevating Gigglewaters' brand and setting them up for success in the competitive franchise market.
